By displaying your ads in the most relevant online places, your ads are displayed to the most specific target market. Since in PPC you only pay when your ad gets a click. … This, in turn, increases the ROI for your PPC campaigns. It is one of the most profitable marketing channels when it comes to generating higher ROI.
For More Information Please Refer: https://www.adstriangle.com/blog/amazingly-good-reasons-why-ppc-is-important-for-your-business/