When would you use an amp?

5 common use cases when to use AMP

  1. When a majority (or all) of your traffic is from mobile devices. …
  2. When your page load speed is too slow. …
  3. When you want to lower your bounce rate. …
  4. When you’re spending significant budget on paid ads. …
  5. When your Quality Score and page experience is too low.

For More Information Please Refer: https://instapage.com/blog/when-to-use-amp