What is Impression Share?

[Ruthvi]

Impression share (IS) is the percentage of impressions that your ads receive compared to the total number of impressions that your ads could get.

For More Information Please Refer:
https://support.google.com/google-ads/answer/2497703?hl=en
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What is a good impression share Adwords?

So, if your ad is in position 1.0 for every relevant search and you have an infinite budget, your ad would have a 100% impression share. … If your best keywords and ads have enough budget, they’ll show up. If funds are tight, your ads might be MIA. For More Information Please Refer: https://www.disruptiveadvertising.com/ppc/impression-share/ You May Also Like to Read: