What is a good CPC for AdWords?

The average cost per click in AdWords across all industries is $2.69 for search and $0.63 for display. … Advocacy and nonprofit groups are lucky to have an average cost per click under $2, likely as a result of the $2 max CPC bid Google Grant advertisers have to set on all of their keywords.

For More Information Please Refer: https://www.searchenginejournal.com/data-whats-good-ctr-cpa-conversion-rate-adwords-2018/248947/