How many match type options for keywords are there?

There are 4 different keyword match types in AdWords: Broad Match, Broad Match Modifier, Phrase Match, and Exact Match. Each match type has its own advantages and disadvantages, and it’s incredibly important to understand the circumstances in which you should use one and not the other.

For More Information Please Refer: https://blog.tryadhawk.com/google-adwords/game-set-match-types-the-lowdown-on-adwords-keyword-matching-options/