How do I understand the target audience for sales promotion?

The same can be said for sales promotion campaigns. To understand the best target audience for your promotion, you first need to understand more about the customers you already have. Send customers a simple survey asking them about themselves. Offer an incentive that encourages them to take the time and share their personal information.
For More Information Please Refer:
https://www.salesforce.com/blog/2015/08/5-key-elements-successful-sales-promotion.html
You May Also Like to Read: