How do I set up Google keywords?

Add a keyword

  1. Select Keywords in the type list .
  2. Click Add keyword.
  3. If prompted, select the campaign and ad group where you’d like to add the keyword.
  4. Enter the keyword in the edit panel .
  5. Select a match type.
  6. Enter a maximum cost-per-click (CPC) bid, or ignore this field and use the ad group default bid.
  7. Enter a final URL.

For More Information Please Refer: https://support.google.com/google-ads/editor/answer/30547?hl=en